Remarketing campaigns that bring visitors back
Most visitors do not buy on the first visit. Remarketing campaigns bring them back until they are ready to convert.
Why remarketing works
Most people who visit your site are not ready to buy. They are researching, comparing, or just browsing. Remarketing shows your ads to those people again as they browse the web, keeping your business top of mind until they are ready to act.
- Audience building from your site visitors
- Tailored ads for different stages of the funnel
- Frequency control so you do not annoy people
- Tracking that shows the return on remarketing
The Durban context
Durban businesses lose a lot of potential customers to the research phase. People look, compare, and then forget. Remarketing brings them back at the moment they are ready to decide, which is where a lot of lost business gets recovered.
How remarketing is charged
Remarketing is part of a full campaign, and payment is per qualified lead. That means the focus is on bringing back visitors who actually convert, not just showing ads to everyone.
Common problems this fixes
- People visit the site but never come back
- Sales are being lost to the research phase
- Competitors stay top of mind and you do not
- Lost visitors need to be recovered
Local to Durban
Frequently asked questions
What is remarketing?
Remarketing shows ads to people who have already visited your website, as they browse other sites. It keeps your business in front of them until they are ready to buy.
Will remarketing annoy people?
Not if it is done well. How often your ads show is controlled so you stay top of mind without being intrusive. The goal is to be helpful, not annoying.
How long does it take to see results?
Remarketing builds on your existing traffic, so it can start working within a few weeks as your audience grows. It works best alongside a search campaign.
Do I need a lot of website traffic?
Some traffic helps, but even smaller audiences can benefit. Audience targeting can also be used to reach people similar to your best customers.